You need an agency that understands more than the mechanics of media buying and how to use paid media as a tool to scale your business.
At UKB Marketing we focus on building a strategy around your business objectives. You may want to focus on short term return on marketing spend, or perhaps you are looking for long term expansion of market share. Our job is to build a strategy that delivers an outcome that meets your current needs.
As we spend your ad spend on a paid social or search platform, we're making an investment on your behalf.
It's our job to manage these investments and evaluate what's delivering the biggest incremental lift for your brand.
This goes beyond simply evaluating which platform is getting the highest return. We also look at the impact each platform is having on the other. For example the relationship between your paid social, your email campaign efficiency, and your organic or paid search performance.
It's also our job to look at which products or services we're promoting for your brand, and evaluating these for their uplift. For example investing into your flagship product or service might produce a significantly higher return over the next 6 months compared to another product set. By understanding this, we go beyond what is simply producing the lowest cost click, lead, or purchase.
Tracking and attribution is crucial for 2 reasons.
Firstly, we need to be able to report with a high degree of accuracy on what's happening post click. We need to know if someone is buying the product or becoming a lead after they click on your advert. This is done by setting up tracking.
Secondly, we need to feed this data back to the platforms so they can optimise. Paid social and search platforms will optimise your campaigns over time towards people who are most likely to take the action you're optimising for. If you do not report back on the results, the platform cannot learn.
Is your business a one legged stool?
The reality is, if you're relying on only one platform to deliver you new customers, you're vulnerable. Not to mention you're missing a lot of potential business.
We look at your entire paid marketing mix across all the relevant channels to ensure you're maximising your growth potential.
This doesn't mean we use every platform for every client, but it does mean we aim to leverage a range of platforms to deliver an optimal result that doesn't leave you vulnerable.
To understand which of our efforts are delivering the most efficient results, we need to be looking at all the metrics through the same lens.
This means we standardise the data to a singular output that enables us to see which platform, creative, or campaign type is delivering the best outcome.
No matter what I write it would never do justice to what Jack and Michael at UKB Marketing have done for my company.
I approached UKB a while back with a brand new concept of turning my skillset (working in financial markets) into an education business.
I knew everything about my specific field but literally nothing about marketing or advertising. I had approached several firms and it felt to me like I was “just another number”, their proposals all felt very cookie cutter to me and never gave me the impression they cared about my company.
Enter Jack and Michael at UKB. They made time to speak to me personally and they actually made a proposal that was incredibly bespoke and went into amazing detail about how I could use their Facebook/Instagram/Youtube/Google expertise to market my business.
Jack is also a wizard at ClickFunnels and building sales funnels, websites and even educational course frameworks. I was so impressed with the proposal I signed up with them and was utterly blown away by the work they did for me in the following months.
They took charge of everything, running all my Facebook/Instagram and YouTube advertising campaigns, building my sales funnels/website/email series and even the templates for my educational products.
Jack would even work weekends to make sure everything was running smoothly. Talk about dedication to the cause. It paid off, with UKB’s help I turned my business from zero to one of the fastest growing financial education companies in the UK.
I continue to work with UKB heavily to date. They have recently expanded and brought on a website specialist and a sales copy writer. I commissioned the new website designer to completely rebuild my website from scratch and they blew me away again with the end result and their creative writer is just fantastic, she writes some of the best bespoke copy I have ever seen.
Like I said no review could ever do justice to what UKB have done for my company but for me they are hands down the best marketing company in the UK. I have come across and dabbled with some of the biggest “names” in marketing services and I can tell you from personal experience they come nowhere near to UKB.
These guys really have it all under one roof, will treat your business like it’s their own and not just “another number” like most of these marketing company’s do. DO NOT HESITATE FOR A MOMENT give your business the best!
Paid Social
Paid Search
Website Design
Creative
Copywriting
Strategy
Research
Platforms:
I'd recommend working with UKB mainly based on the collaboration. They're very responsive, very easy people to work with, you know, tailored to our needs rather than mandating to us what we need to do to fit what they want.
Paid Social
Paid Search
Creative
Copywriting
Strategy
CRM
Landing Page Design
Platforms:
Paid Social
Paid Search
Creative
Strategy
Research
Platforms:
I have worked with many paid social agencies over the years and UKB has been the best to date. Always hard-working, responsive, professional, and - above all - deliver solid results.It's rare to find agencies these days that operate without any ego which I really value - just a genuine bunch of talented people. I trust their judgement, have enjoyed an exciting level of growth for my business, and look forward to our continued partnership.
Paid Social
Creative
Copywriting
Strategy
Research
Platforms:
Paid Social
Strategy
Research
Platforms:
Client: Veno Scorp
Services: Marketing Strategy, Paid Social, Creative, Copywriting
Platforms:
Client: B2Bfinance.com
Services: Marketing Strategy, Paid Social & Search, Copywriting, Creative
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Client: Copas Farm Shop
Marketing Strategy
Paid Social & Search
Creative
Copywriting
Platforms:
Client: Deeba London
Services: Marketing Strategy, Paid Social & Search, Creative, Copywriting
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Client: Sandpolo
Services: Marketing Strategy, Paid Social & Search, Copywriting
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Client: Boogie on the Beach
Services: Marketing Strategy, Paid Social & Search, Copywriting
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Client: The Bespoke Carpentry Co.
Services: Marketing Strategy, Paid Social & Search, Creative, Copywriting, Funnel Design & CRO
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Piers Le Moignan
I have worked with many paid social agencies over the years and UKB has been the best to date. Always hard-working, responsive, professional, and - above all - deliver solid results.
It's rare to find agencies these days that operate without any ego which I really value - just a genuine bunch of talented people. I trust their judgement, have enjoyed an exciting level of growth for my business, and look forward to our continued partnership.
Tim Megginson
Jack and his team are the only advertising agency I trust with my business and marketing. They are always completely up-to-date, responsive, knowledgeable and VERY effective. You can’t afford not to have good digital advertising in our economy.
Simon Windsor
Having worked with UKB on our events business during Henley Royal Regatta and was so impressed we want them on board for our turkey business too! Jack & his team were really responsive, understood the brief fully & were really mindful of budgets. Above all, they delivered great results.
