B2B Finance

B2B Finance

390+ business leads generated in 30 days

Client

B2B Finance

Industry

Business Financial Services

Year

2021

Client Brief

B2B Finance approached us looking to increase their lead generation across Facebook and Google Ads. They were already running campaigns on Google search, and wanted to expand onto Facebook, as well as launching new campaigns for their additional financial products.

Our Approach

We leveraged several campaign structures across Google search that had not previously been leveraged. This included getting more detailed with the targeting and ad optimisation to decrease the cost per lead that B2B finance was paying. We also launched paid media campaigns on Facebook for several of their core financial products. This presented it's own unique opportunity, as well as some challenges due to Facebook's lack of detailed targeting for business owners (B2B Finance's core audience).

However due to the comparitively low cost per click compared to the highly targeted Google campaigns - we were able to offset the targeting challenges, and generate hundreds of leads on the platform.

Results

In just 30 days, we generated 390+ new leads across Facebook & Google.

Leads Generated
390+
Client Review

What Our Clients Say
Jennifer Deidre
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Very highly satisfied! I've worked with them several times and they're incredibly knowledgeable and easy to work with. They're extremely informative and will ensure that you are satisfied and that your issues are promptly resolved. You WON'T be disappointed! They're truly the BEST!

Perry Power
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These guys REALLY know their stuff. I've previously used various other digital marketing agencies for my company over the years (4 in total) but it's the same old stuff normally. Lots of low quality leads. Not UKB. They have HUGE expertise and knowledge in generating high quality prospects. Thanks guys 👌

Tim Megginson
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Jack and his team are the only advertising agency I trust with my business and marketing. They are always completely up to date, responsive, knowledgeable and VERY effective. You can’t afford not to have good digital advertising in our economy.

Cliff Shelton
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I've been working with UKB Marketing for several years now and am always satisfied. Whether it has been web design, hosting, sales funnels, web integrations I continually am confident the job will be taken care of! Highly recommended!

Rhian Freear
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UKB Marketing helped me solve something that I had spent numerous hours on, within minutes! So knowledgeable, professional and friendly, I look forward to working with them again very soon. Highly recommended!

Scott Jackson
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Super professional - would highly recommend UKB Marketing! Great results on the various campaigns they’ve helped us with. Jack is extremely knowledgeable and was always willing and happy to go the extra mile for us!

Allan Fleming
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Absolutely top level service from an extremely knowledgeable team. Highly recommended - 5 stars!